Briefing:It’s time to order a Brand Starter Pack for your local party From: benwest For attention of: All Party Officers Published: 28th January 2019 Last updated: 25th February 2019 Printed: 22nd November 2024 Other formats: Print Get your party council or branch ready for the roll-out of the new Co-operative Party brand by ordering a Brand Starter Pack at a heavily discounted cost. In March, the Co-operative Party will be getting a face lift with the launch of a new logo and brand. We want to make it easy for everyone to use the new brand and to make it their own. Coming soon: a new brand for the Co-operative Party4th January 2019 To help you do that, local Co-operative Parties can now order a ‘Brand Starter Pack’ at nominal cost. More information What does the pack contain? A standard-width roller banner for use on stands or at events A purple tablecloth with the new logo A handful of membership forms A selection of new merchandise including badges and pens A USB stick pre-loaded with template meeting agendas, a PowerPoint presentation, logo files and a library of photos and videos to use in meetings. Scotland and Wales If you are ordering on behalf of a branch in Scotland or Wales, your Pack will automatically include items with the Scottish Co-operative Party or Wales Co-operative Brands, as well as bilingual materials where available. Who can order it? The pack is available to all Co-operative Party branches and party councils The person ordering the Pack on behalf of their branch or council should be the Chair, Secretary or Treasurer Only one pack is available for each local party, so it is crucial that local parties agree which Officer will be responsible for ordering, and that they provide a valid delivery address. Many of the items in the pack will also be available to order individually from the Party shop from early March. How much does it cost? The Pack’s contents are worth around £150, but to make the new brand affordable, it is being made available at a subsidised cost. The amount charged to your local Party will vary depending on whether your local party is supported by the Co-operative Group or by an independent co-operative society, starting at just £25. If you would like to confirm the cost your branch or party council will pay before ordering, feel free to get in touch. There’s no need to pay the cost upfront. When ordering you can opt to be sent an invoice or to simply have the cost deducted from your annual party grant. Do I have to order a pack? We hope that from when it launches in March, local Parties will be keen to adopt and use the new brand. Ordering a Starter Pack certainly isn’t compulsory (and please don’t order one if you don’t intend to use it!) but the subsidised cost is intended to ensure that money isn’t a barrier. As well as giving your meetings and activity a smarter look, we also hope the new templates for meeting minutes and agendas will be of practical benefit in making your local party run more efficiently too. We do ask that after March the ‘old’ logo and brand are no longer be used. So where you do currently use materials that carry the existing Party brand, these should be updated or replaced. ContentsComing soon: a new brand for the Co-operative PartyMore informationWhat does the pack contain? Who can order it? How much does it cost? Do I have to order a pack? Action Points Decide if your branch or Party council wish to order a pack Place an order by the end of February 2019 Your pack will be sent to the address specified around the week beginning 25th February For more information Archived: Ben West Communications & Digital Officer